Trust Across America-Trust Around the World™

July is “Truth” Month 

according to Trust Across America’s

2014 Calendar

Truth-telling is at the core of trust. Any leader who wants to build a trustworthy organization must have an extremely comfortable relationship with the truth. No company is perfect and it’s not necessary to air all the dirty laundry – just don’t lie about it or intentionally mislead. In times of crisis, a habit of truth-telling yields particularly good returns.

During the  52 weeks of 2014 you can build trust in your organization by thinking about, discussing and following the advice of the experts. Below are weekly reflections on trust for the 5 weeks in July 2014.

Week 1: Trust is the glue that will bind the private, public and civil sectors together Eric Lowitt, Nexus Global Advisors

Week 2: Trust is the absence of fear. James Lukaszewski, The Lukaszewski Group

Week 3: When leaders convey their overall vision to employees, a high trust, highly committed organization can be created. Amy Lyman, The Trustworthy Leader

Week 4: The real advantage of trust is that it is the deepest yearning of all humans. Robert Porter Lynch, The Warren Company

Week 5: Ethics is the foundation of trust. Chris MacDonald, PhD, Ryserson University

Please share your comments and suggestions! Email: barbara@trustacrossamerica.com

Barbara Kimmel is the Executive Director of Trust Across America-Trust Around the World and editor of the award winning TRUST INC. book series.

 We hear lots of “talk” about trust but see very little action in building it. Trust is not as confusing a term as many make it out to be.

1. Trust cannot be legislated
2. Without trust at the top, trust in the middle is hard to maintain
3. Ethics and compliance are related to trust but not the same
4. Hanging a corporate credo on the wall doesn’t build trust
5. Growing quarterly earnings does not make a company trustworthy
6. Trust cannot be owned by one corporate silo
7. Corporate responsibility or sustainability are not substitutes for trust
8. Trust CAN be measured
9. Trust is a hard currency, not a soft skill
10. The business case for trust has been made

More information on building trust in your organization can be found in our award-winning TRUST INC. series of books and on our website at www.trustacrossamerica.com

Trust Inc.